When Skin Meets Elements: QiQu Skin Repair Re-Launch – Performance Skin Care & Wound Care for performance-oriented athletes.
QiQu active Performance Skin Care
When Skin Meets the Elements: Relaunching QiQu skin care. QiQu Active Performance Skin Care & Medical Wound Care is a groundbreaking brand dedicated to the well-being of athletes whose skin endures constant challenges from the elements.
QiQu Active Performance Skin Care & Medical Wound Care has been meticulously crafted to cater to the unique needs of athletes, be they trail runners conquering the most rugged terrains, cyclists scaling the steepest heights, or adventurers venturing into the harshest conditions.
In collaboration with our partner, Medoderm, we meticulously curated the entire sports-focused strategy for QiQu. This encompassed comprehensive market analysis, research, interviews with extreme athletes, and rigorous testing. Drawing from this wealth of insights, we’ve created a brand that embodies peak performance. From the choice of colors, typography, packaging, and imagery to the strategic brand architecture and target audience identification, we’ve left no stone unturned. Our communication strategy, including promotions, key unique selling points, messaging, and advertisements, has been carefully orchestrated. All these elements converge in an energetic, contemporary, and high-performance webshop meticulously designed by our team.
QiQu Performance Skin Care is the game-changing solution for athletes seeking to elevate their skin health, adding a new dimension to the phrase, „No Pain, No Gain.“
„With the re-launch of the QiQu brand, we have reached a milestone for a highly innovative product. A modern brand that breathes performance and dynamism. We are proud to have been early investors in Medoderm.“
– Philippe Henco, Managing Partner Strategy KittoKatsu